A local tax accounting firm had changed hands and, using the IRS auditor experience of the new owner, was ready to position themselves as THE firm for busy entrepreneurs with complicated taxes.
But they weren't known for this. They looked like any other accounting firm in the area.
We worked with InCity to give them a rebrand that matched their business objectives.
Deliverables included a refreshed tagline, custom wordmark logo, brand guidelines, and a visibility plan for how to reach their goals faster.